Five Tips For More Effective Online Networking


Networking is something that’s helped me in my professional and personal life. It’s a great way to get information and connections that would otherwise be hidden from you. Many people keep their best opportunities and positions for people in their networks because they have proven themselves to be ready to deliver. Whether it be face to face or virtual, you need to put yourself out there so the people that need your gifts and talents can find and connect with you.

Some of the techniques that have worked are as follows:

1. Sign up for ambassador and affiliate programs for events.

This will expose you to a different audience while introducing your existing audience to the event. When the people see your post about the event on social media, they can then see other posts about who you are and what you do. It’s also a great way to connect with like-minded individuals at the live event. Be open and introduce yourself to everyone, as you never know when you will walk into a life-changing opportunity. Once you connect live, remember to follow up with the person. It may take more than one follow-up but the effort is worth the lasting friendship.

2. Connect with people on social platforms.

Everyone needs a well-rounded network, and you achieve this by networking with people in and out of your industry. The reason for this is that you never know who the other person knows and/or who can refer you or your services. Networking is a great learning experience because each skill you learn is another tool in your toolbox, and it’s beneficial to always have people you can refer to others when there is a need.

3. Blog about your interests.

The opportunity to guest blog or to start your own blog is a wonderful way to share your expertise. Everyone is an expert at something. The only difference is that some people have no problem putting their expertise out to the world. Find blogs that align with your values and share your expertise. Once you’re comfortable with the blogging concept, you can start your own blog and give others the opportunity to share on your platform the way someone once gave to you.

4. Livestream or YouTube about your interests.

Livestreaming and video content, in general, are picking up in the business space. So, if you’re going to share your expertise and aren’t a writer, you can become a vlogger. Many people prefer to watch a video over reading a post, which is why these platforms work for so many people. This is a way for people to get a sense of who you are and build a connection with you before they even meet you. This makes networking easier because the person has already made that connection. Many people use videos as introductions in their networking emails for an added touch. Try it out and see if it’s a game changer for you.

5. Set up a profile on LinkedIn to meet recruiters or investors in your field.

Having a LinkedIn profile is a great way to showcase your skills to your industry. Make sure you highlight the skills that your audience is looking for, not just the things you think are important. Format it in a way that is beneficial for both readers and scanners. Make sure you also post blogs on LinkedIn’s Pulse Blog and start sharing content in the groups. People are looking for information in your industry, so why not be the one to give it to them? Then, you can make sure it is relatable to the reader while including your contact information so they can connect with you after they read your piece.

These are just a few things that can help in your career networking. Always be prepared to network anywhere you go because you never know if you’ll meet the person that can help you get your dream job and build your dream business. Open your horizons to the greatness that is in the world and release the greatness within you to the world because people are waiting for you.